Our Cookie Policy

1. What is a Cookie?

A cookie is a small file that is exchanged between a web browser and a web server. Cookies are stored on the (end) device of the user’s website. In these small files, for example, elementary information such as user settings is stored. The cookies are then sent back to the original website on each subsequent visit. Cookies are useful because they enable the website to recognize the user's browser or device within a certain period of time.

Most cookies contain a so-called cookie ID. This is a string of characters that web pages and servers assign to the browser in which the cookie is stored. This allows web pages and servers to distinguish the browser from browsers with other cookies, and each browser can be identified by its unique cookie ID. This is used only to uniquely identify a web browser on a particular device and not to identify a person.

There are three categories of cookies:

  1. cookies that are essential to ensure the basic functionality of the website,
  2. functional cookies to ensure the performance of the website and
  3. Targeted cookies to improve the user’s experience.

2. How are cookies used for Matara website?

To use the Matara website, three types of cookies are used:

  • Session Cookies: These are only stored temporarily during a browser session and are deleted from your devices as soon as the browser is closed.
  • First-party cookies: These are set by the Matara website and are read only by this website. (For example, if you receive cookies from our website, they can only be recognized by our website).
  • Third-party cookies: These are not set by Matara, but by another organization, such as an analysis company that sets its own cookies to provide this service. Please note that third- party cookies are managed by the respective partners and service providers. For more information about how we use the information we collect, please refer to the cookie policies of the relevant third parties.

3. Which Cookies does Matara use?

The following table lists which cookies we use, as well as their purpose, type and storage period.

Cookie

Description

Duration

Type

DYNSRV

This cookie is used for load balancing purposes to decide which server to send the visitor.

 

Necessary

__utma

This cookie is set by Google Analytics and is used to distinguish users and sessions. The cookie is created when the JavaScript library executes and there are no existing __utma cookies. The cookie is updated every time data is sent to Google Analytics.

2 years

Performance

__utmc

The cookie is set by Google Analytics and is deleted when the user closes the browser. The cookie is not used by ga.js. The cookie is used to enable interoperability with urchin.js which is an older version of Google analytics and used in conjunction with the __utmb cookie to determine new sessions/visits.

 

Performance

__utmz

This cookie is set by Google analytics and is used to store the traffic source or campaign through which the visitor reached your site.

6 months

Performance

__utmt

The cookie is set by Google Analytics and is used to throttle request rate.

10 Minutes

Performance

__utmb

The cookie is set by Google Analytics. The cookie is used to determine new sessions/visits. The cookie is created when the JavaScript library executes and there are no existing __utma cookies. The cookie is updated every time data is sent to Google Analytics.

30 minutes

Performance

_pinterest_cm

You can view the Pinterest Privacy policy at https://about.pinterest.com/engb/termsservice.

1 year

Performance

4. Why do we use cookies?

We use cookies so that we can better understand how you interact with the content on our website. In addition, these small text files may make your visit to our website easier by remembering your preferences as described above. We may use cookies to count the number of visitors to a particular page on our website.

Another reason for the use of cookies is to be able to offer you targeted content. Based on your behavior, we can display targeted advertising on third party websites in order to offer you our products and services there again.

5. When do we use cookies?

We use cookies on our website (matara.co.uk). Every browser that loads matara.co.uk receives cookies from us.

You can opt out of using our cookies and external third-party cookies at any time by adjusting your cookie settings accordingly. You will find instructions on how to do this below in this policy.

6. How can you disable and/or delete cookies on your computer?

Please note that most browsers support or accept cookies by default. In any case, you can decide for yourself and manage cookies in your browser. You can delete or deactivate cookies that are already on your device at any time. The procedure for this is different depending on the browser used. We recommend that you search for instructions in a search engine using the search term "Delete Cookies Edge" or "Deactivate Cookies Edge" in the case of an Edge browser or you exchange the word "Edge" for the name of your browser, e.g. Chrome, Firefox, Safari, etc. We recommend that you search for instructions in a search engine using the search term "Delete Cookies Edge" or "Deactivate Cookies Edge". The browsers can be set to reject a specific type of cookie or specific cookies. The browser can also indicate when a cookie is being sent. You can do this by selecting the settings in your web browser according to your cookie preferences, however, then you may have to manually adjust some settings each time you visit a web page. This can cause some services and features to malfunction.